Use WARC to find real-life case studies and campaign videos from the most innovative and market-leading brands from around the world. WARC provides the latest information and cutting-edge thinking in the areas of marketing, advertising and communications.
1. You can do a simple search in WARC by the brand or company name. In this example, my search term is Uniqlo.
2. Use the filters on the left of the page to refine your results, for example, by date range to get the most recent articles. If you'd like to explore the company/brand in depth, click on its Brand Intelligence page.
3. The Brand Intelligence page compiles all the news and articles about your selected brand - in this case, Uniqlo!
4. Articles in WARC can easily be downloaded or printed.
Be inspired by the best. WARC features award winning advertising and marketing campaigns. Here is how you can easily find them!
1. On the top header of the page, mouse-over on Awards.
2. Select from the highlighted Awards, or click on view all to see all Awards.
3. The latest winners for the award will be displayed. Select the campaign you wish to view.
4. Now you can read more about the campaign's brief, design strategy, implementation, results and view videos if any.
